Revelations in the new book by Bob Woodward and Robert Costa regarding Gen. Mark Milley have yielded increased interest in the chairman of the Joint Chiefs of Staff. The timeline below shows total mentions of him across CNN, MSNBC and Fox News since the start of last month, encompassing both the book and the US withdrawal from Afghanistan, showing that the book generated a sharp surge in coverage, but that interest quickly pivoted away after less than a day.
Looking at the total seconds of airtime in which Milley's name was mentioned somewhere in the onscreen text, a similar pattern is seen, with the book yielding only a very brief burst of coverage.
Fox News has devoted the most airtime to Milley, displaying his name onscreen for more than 8.2 hours, followed by CNN with 5.2 hours and MSNBC with 4.5 hours.
Looking at the words mentioned most commonly alongside his name, words like "Chinese" and "nuclear" capture the centrality of Woodward and Costa's book to media coverage of Milley, along with Biden's "confidence" in the general.
Using Google Trends, the timeline below shows US-based search interest in Milley surrounding the release of the new book, showing that within two days interest had largely faded away, offering a reminder of just how quickly both media coverage and public interest pivot away from stories.