RealClearPolitics Media Watch

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Media Job Losses Mounting

Over 65,000 people in the media industry lost their jobs in 2008, casualties of the recession that began near the end of 2007. In December 2008 alone, 18,000 jobs were shed, according to the Bureau of Labor Statistics.

The impact is being felt across the media spectrum, from newspapers, magazines, television, radio, advertising and marketing. About the only sector that escaped the mass slashing is Internet media, which managed to add 5,400 jobs in 2008, including about 800 in December.

Advertising Age broke down the carnage:

Media's biggest loser last year: newspapers, which slashed 31,200 jobs, or 9.1% of staff. Radio cut 8,100 jobs, or 7.4% of staff. Broadcast TV cut 5,100 jobs, or 4%, while cable TV added 2,500 jobs, or 3%. Magazine publishers cut 4,500 jobs, or 3.2%. Bright spot: internet-media companies, which added 5,400 jobs, or 7%.

Among advertising/marketing-services companies, ad agencies last year cut 6,000 jobs, or 3.2% of staff, and graphic-design firms eliminated 7,400 jobs, or 9.9%. There were bright spots: Marketing-consulting employment rose by 2,200, or 1.4%, and public-relations agencies added 1,200 jobs, or 2.4%