Mitchell Interactive, LCC


Traditional/IVR/Online Polling



Monday, November 3, 2008                                                                                                         

Contacts: Steve Mitchell



Obama Increases Leads to 16% in Michigan


Obama/Biden 54% - McCain/Palin 38%


EAST LANSING, Mich. — Sen. Barack Obama increased his lead over Sen. John McCain by 2% and now leads54%-38% according to a Mitchell Poll of 400 likely voters in Michigan.  The telephone survey of 400 voters who have either voted by absentee ballot or plan to vote in the election was conducted by Mitchell Interactive, LLC of East Lansing, Michigan Monday night November 3, 2008 and has a margin of error of + or – of 5%.   The poll showed Obama 54, McCain, 38, other candidates 2%, and 6% are undecided.  Although Mitchell Interactive conducts IVR and online polling, this survey was conducted by traditional operator assisted telephone interviewing. 


Steve Mitchell was the most accurate media pollster in the last two presidential elections in Michigan.  In his final polling in 2000 he had Gore defeating Bush by 5%, identical to the final margin of 5%.  In 2004, he had Kerry defeating Bush in Michigan by 2%; the final margin was 3%.


            “Obama’s share of the vote stayed the same from our polling last week while McCain dropped 2%.  Obama seems to be cruising to victory in a state that was very competitive four years ago.  When you combine a charismatic, young Democratic candidate with the worst economic problem in a hundred years --- a problem for which the voters blame the incumbent Republican president --- and add to it a weather forecast calling for summer-like weather, it creates a perfect atmosphere for a huge Democratic victory,” Steve Mitchell, president of Mitchell Interactive said.    


Normally, there is a huge gender gap among voters, with men being strongly Republican and women being strongly Democrats.  That gap does not exist this year in the presidential campaign.  In fact, Obama is doing equally well with both men (53%-37%) and women (55%-39%).    


“Obama and the Democratic Party will have a good night on Tuesday,” Steve Mitchell concluded.  “The only thing we don’t know now is the margin of victory.”