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Crossroads Targets Obama, Democratic Senators

Crossroads Targets Obama, Democratic Senators

By Caitlin Huey-Burns - July 8, 2011


Crossroads GPS, a conservative advocacy group, launched round two of its $20 million ad campaign Friday, targeting the president, a handful of congressional districts and five Democratic senators.

The ad buy cost $7 million, and ads will air in 11 key states through next week on both cable and network stations, according to a statement from the group. Crossroads spent $5 million in late June on a similar campaign, which focused on unemployment and the national debt.

A national ad -- titled "Wake Up" -- will air on national cable stations and broadcast stations in Colorado, Iowa, North Carolina, New Mexico, Nevada and Virginia. In addition, the campaign includes five state-specific ads, each aimed at Democratic senators up for re-election in 2012: Bill Nelson of Florida, Claire McCaskill of Missouri, Jon Tester of Montana, Ben Nelson of Nebraska and Sherrod Brown of Ohio.

The national ad features a worried woman tossing and turning in her bed at 3 a.m. "Sometimes it's hard to sleep," she narrates against ominous background music. "I'm worried, I guess, about our jobs, our home, how everything costs more, even Mom's health care."

The woman speaks of her concerns about her children's future and says President Obama has let her down. "I supported Obama because he spoke so beautifully," she says. "But since then, things have gone from bad to much worse." She talks about the president's stimulus program, rising health care costs and high taxes. "There's got to be a way to take away President Obama's blank check."

The campaign is getting underway as Friday's dismal jobs numbers prompted immediate criticism from Republican presidential candidates and congressional leaders of Obama's handling of the economy. The employment report showed the economy added only 18,000 jobs in June; the unemployment rate rose to 9.2 percent.

The president addressed the numbers Friday in the White House Rose Garden: "Today's job report confirms what most Americans already know. We still have a long way to go and a lot of work to do." He said the recession, which ended in 2009, eliminated more than 8 millions jobs and he argued that while many jobs have been created "over the past 16 months," the economy still isn't producing enough of them.

He urged Congress to act on raising the debt ceiling -- an issue he will continue to discuss with congressional leaders on Sunday as an Aug. 2 deadline looms -- and talked about investing in infrastructure projects.

Crossroads GPS spent $15 million campaigning against Democratic candidates in the 2010 midterm elections, according to the Center for Responsive Politics.

Caitlin Huey-Burns is a congressional reporter for RealClearPolitics. She can be reached at chueyburns@realclearpolitics.com. Follow her on Twitter @CHueyBurnsRCP.

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