March 02, 2010
GM sales exec says company won't reopen factory
The Associated PressGeneral Motors Co.'s top sales executive says the company will not reopen any closed factories to build more of its hotter-selling new models.
Vice President of Sales Susan Docherty says GM needs to use its current factories to the maximum rather than taking the expensive step of reopening a closed plant.
Dealers have reported shortages of new models such as the Chevrolet Equinox and GMC Terrain midsize crossover vehicles. Some GM executives have raised the possibility of reopening a factory while the models are hot.
But Docherty told reporters Tuesday that the company is seeing benefits from adding third shifts at plants that make the new vehicles.
She also says GM is getting higher prices for the new cars and crossovers that are in demand.