The RealClearPolitics audience is made up of national opinion leaders, high level business executives and DC decision makers.
The RealClearPolitics Audience is extremely engaged.
- Monthly unique visitors: 6 million
- Average time spent on site: 10 minutes
- 78% of our readers visit the site daily
RealClearPolitics visitors are educated and affluent.
- 75% of visitors have a college degree or higher
- 34% of visitors have a masters or doctoral degree
- Average HHI $110,000
RealClearPolitics visitors influence news and politics.
- 83% of visitors were asked their opinion on politics or current events in the last year
- 30% of visitors are members of a group that influences public policy or government
RealClearPolitics visitors are business executives and decision makers.
- 32% of visitors are decision makers or influencers
- 29% of visitors have a C-level or executive title
RealClearPolitics visitors are politically active and involved in their communities.
- 70% of visitors reached out to a politician or media outlet to express an opinion in the last year
- 35% of visitors attended a political rally, speech or organized protest in the last year
- 31% of visitors attended a public meeting on town or school affairs in the last year
- 25% of visitors wrote a letter to the editor of a newspaper or magazine in the last year
- 22% of visitors served on a committee for a local organization
RealClearPolitics Inside the Beltway visitors are government employees and policy makers.
- 36% of Washington DC visitors work in government
- 45% of government visitors work for a federal department or agency
- 23% of government visitors work for one of the three branches of government
- 13% of government visitors work for state or local government














