Advertise on RealClearPolitics
RealClearPolitics offers a wide range of powerful and effective advertising opportunities that engage its influential and elite audience. Below is basic audience demographic information. To learn more about site visitors and advertising opportunities, please contact the RealClearPolitics sales manager in your region.
Audience Demographics
Age and Gender- 67% of visitors are 35-64 years old
- 74% male, 26% female
- 75% of visitors have a college degree or higher
- 34% of visitors have a masters or doctoral degree
- Average HHI $110,000
- Average net worth $1,110,000
- 13% of RCP visitors work in government. Below are details about their positions.
- 33% of government visitors work for a federal department or agency
- 31% of government visitors work for state or local government
- 19% of government visitors work for one of the three branches of government
- Visitors that held or ran for political office in the last year: Index 2421
- 66% of government visitors are members of a group or committee in key issue areas2
- 50% of government visitors are involved with advocating or influencing policy or legislation
- 17% of government visitors are involved with writing policy or legislation
- 16% of government visitors have worked for a political party
- 33% of visitors are decision makers or influencers: Index 2121
- 30% of visitors belong to a group that infliences public policy or government
- 29% of visitors have a C-level or executive title
- Visitors that have a Vice President job title: Index 3921
Source
Unless otherwise noted, percentages and statistics are based on the Insight Express 2010 Survey.1. @Plan Phase 1 2011
2. Key issue areas include: banking, defense, education, energy and health care.