September 6, 2010

Large War Chests Not Enough to Win This Year

The Hill, The Hill

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Lawmakers who have huge campaign war chests should not rest easy this year. In less volatile campaign seasons, large cash-on-hand advantages are like a security blanket. But the waves of 2006 and 2008 "“ and another one expected this November "“ have proved that money isn't everything. A handful of political experts tracking the 2010 election cycle say that incumbency has become enough of a liability this year to trump the conventional advantage of money in the bank. Longtime campaigns and elections observer, Brookings Institute Vice-Chairman of Governance Studies Darrell West said "money cannot trump message." The analysts say that the message resonating this cycle has been: Throw the...

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Related Topics: election 2010

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